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2012 APTA Marketing and Communications Workshop This national workshop was held February 26 - March 1, 2012, in Miami, Florida. The presentations given at the workshop can be downloaded here. Kathy Shaw Clary, Communications...

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Branding Meets Public Transit Presentation At the FPTA Annual Conference in October, BowStern gave a presentation on Branding and Public Transportation. [gview file="http://www.fl-exchange.com/wp-content/uploads/FPTA-Transit-Branding.pdf"]

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Understanding the Principles of Market Research The following presentation was given at the 2011 NTI Transit Trainers’ and FDOT/FPTA/CUTR Professional Development Workshop at the Florida Transit Marketing Network Session. [gview...

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Green Transit The “Green” Transit Communications Resource Package contains facts, narrative and graphical tools with relevance to local and statewide transit interests.  Check out...

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Presentations from the 2011 APTA Marketing & Communications... This national workshop was held February 27 - March 2, 2011, in San Diego, California.  The presentations given at the workshop can be downloaded here. Cathy Wolosin,...

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Bus Advertising Policies Survey Results

Posted on : 30-03-2012 | By : admin | In : Resources

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The latest mini-survey received 15 responses. The results are posted on the surveys page, or click here.

Social Media Online Workshop – Sep 21, 2011

Posted on : 10-08-2011 | By : admin | In : Resources

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Keeping up with Communication Technology:
An Online Workshop on the Practical Uses of Social Media

Social media and social networking. 20 presenters. 6 hours. FREE.
Wednesday, September 21, 2011 – Mark Your Calendar!

The Transportation Research Board (TRB) is pleased to offer TRB’s first-ever web-based online workshop on social media, specifically developed for transportation agencies. We all know how many new and exciting things are happening with social media and new technology. This event will allow you to discuss these new communication tools with transportation industry experts and your peers from a variety of perspectives. From live panel presentations and interactive breakout sessions to viewing pre-recorded case studies and tutorials, the web-based workshop offers you flexibility to participate as you are able. Plus, you will network with your peers, learn from other transportation professionals, and pick up valuable resources along the way.

WHAT — Virtual Conference – Keeping up with Communication Technology:
An Online Workshop on the Practical Use of Social Media
WHEN — Wednesday, September 21, 2011 (10:00 a.m. — 4:00 p.m. U.S. Eastern Time)
WHERE — Your computer
WHO — You and your entire team (unlimited listeners per connection!)
WHY — Because you can’t afford to miss this!

Agenda
Panel Discussion: Planning and Strategizing a Social Media Portfolio
10:00 a.m. – 11:30 a.m.
Breakout Session: Policy (Four simultaneous group discussions)
12:00 noon – 12:45 p.m.
Breakout Session: Process (Four simultaneous group discussions)
1:15 p.m. – 2:00 p.m.
Panel Discussion: Engaging your Audience
2:30 p.m. – 4:00 p.m.

Case Studies and Tutorials will be available prior, throughout, and after the workshop!
Free Registration Open from August 17 – September 21, 2011
(www.trb.org/conferences/socialmediaonlineworkshop2011.aspx)
This online workshop is being organized by the TRB Committee Communications Coordinators Council and the TRB Standing Committee on Public Involvement in Transportation.

Green Transit

Posted on : 15-10-2010 | By : admin | In : Resources

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Turn the Corner Brochure - Page 2The “Green” Transit Communications Resource Package contains facts, narrative and graphical tools with relevance to local and statewide transit interests.  Check out the Green Transit page for more information!

YouTube Videos

Posted on : 02-09-2010 | By : admin | In : Resources

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A new feature of the website is in the integration of YouTube videos that have been published on the web by transit systems and other transit-related programs.  The player on this site shows a sample of some of these videos from around the state.  For the full collection, please visit – http://www.youtube.com/user/FTMNExchange. If you have additional videos you would like for the Exchange to add to the list or a channel to subscribe to, please send your request to mistretta@cutr.usf.edu.

FTMN Listserv

Posted on : 02-09-2010 | By : admin | In : Resources

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The FTMN Listserv is a message board available to all interested individuals for sharing and requesting public transportation-related information. For general guidance concerning the listserv – please visit the listserv page.  To go directly to the listserv and begin using it – click here.