Archived News

25-May-07
Another Spotlight article, this one on Bonnie Arnold of SFRTA, has been posted to the website.

14-Mar-07
The latest topical survey results have been posted to the Campaigns section. We had participants from 11 agencies respond - a new record! The results are really interesting and a lot of good questions were raised. A short presentation will be given on the results of the survey at the Professional Development Workshop.

28-Nov-06
Results from the Marketing Awards at the 32nd Annual FPTA Conference are now listed in the Awards section of the website. Some individual entry descriptions/pictures are available - I will be posting the rest as I receive them. Also, a new Spotlight On.. interview has been posted - This time we have the queen herself... Lili Agee from Palm Tran!

17-Oct-06
The results to the latest topical survey on marketing campaigns is now available by clicking on the Campaigns tab. Thank you to all who responded! We will be discussing the survey results as part of the Marketing Roundtable Session at the FPTA Conference.

7-Sep-06
On behalf of the Florida Transit Marketing Network, we would like to recognize and welcome Cathy Wolosin, the new Marketing Manager for Citrus Connection in Lakeland. Cathy has not worked in the transit field before, but is looking forward to it and it's challenges. Welcome Cathy!

30-Aug-06
The Awards tab has been updated to show information on the 2006 Marketing Awards Competition to take place at the 32nd Annual FPTA Conference in West Palm Beach, FL on November 5-7, 2006. The deadline to submit entries is October 20, 2006.

24-Aug-06
The FTMN met at the 2006 Professional Development Workshop. To see what was presented, please click here.

One of the goals of the FTMN is to inventory major marketing campaigns in Florida. To do this, we will be sending out requests for information in the form of mini email surveys. The first survey will focus on how to attract "Choice Riders". Look for it soon.